Information We Collect :
1. Personal Information: We may collect personal information such as your name, email address, postal address, phone number, and other contact details when you interact with our Website, such as when you make a purchase, sign up for our newsletter, or participate in a promotion.
2. Payment Information: When you make a purchase on our Website, we may collect payment information such as credit card details or other payment methods. Please note that we do not store complete payment information on our servers.
3. Browsing Information: We collect information about your browsing activity on our Website, including your IP address, browser type, operating system, referring URLs, pages visited, and the dates and times of your visits.
When and how information is collected:
When you shop at Apex stores
You have to provide us with your name & mobile number when you make purchases at our stores. However, if you use a credit or debit card for your purchases, we will collect your card-related information and your signature in order to process your payment. We may also collect your suggestions, complaints, or inquiries through emails or complaint/suggestion forms.
When you shop at Apex website
Apex Rewards – We store information about the members, including their purchase order history and the history of rewards points collected over a specific period. However, we do not authenticate members’ personal details and, therefore, cannot be held liable for any misinformation received or fraud or identity theft cases that any member may be charged with.
Registered shoppers – We store the basic information and purchase history of a registered member in order for members to track their orders.
Guest shopper – We may collect personal information, such as the name, email address, and/or mobile number of a guest shopper who signs up for our newsletter. We use this information to communicate with guest shoppers and provide them with news about special offers.
You are not required to register to browse our website. However, you will be required to create an account if you wish to avail yourself of special services that registered users can enjoy, by providing us with your email address and a password. Personal information (such as name, address, mobile number, email address, billing address, shipping address, and credit card information) you provide to us while creating or updating your account and at checkout on our website is stored in electronic files on our web server and our internal systems in Bangladesh. We use this information to provide and administer the services you have requested and for other purposes to which you have consented.
We will use your email address, if you signed up, to send our electronic newsletters, which contain advanced notifications of promotions, the launch of new merchandise, store openings, and other Apex-related news. We may also use optional information such as your name, postal code, and product interests to enhance our products and services. You can unsubscribe from our email list at any time by clicking on the unsubscribe link at the bottom of our newsletter.
When you participate in a promotion or respond to one of our surveys, we may collect your name, address, mobile number, and email address. We use this information to administer your participation in the promotion and, for surveys, to contact you with follow-up questions.
You may be asked for information that identifies you, such as your name, address, and telephone number when you contact our customer service representatives with a question, feedback, or comment. We collect this information to verify your identity and to help us promptly answer your question or respond to your comment or feedback. We may retain this information to assist you in the future. We may also use your feedback, suggestions, and comments to improve our products, website, and services.
You may be asked for information that identifies you, such as your full name, address, Email ID, Birthday, Anniversary date, Marital status, number of Kids (if you have any), Institution (Job/Study), Diabetics/Heart disease when our customer care representative contacts you for Apex Rewards member profiling. We collect and use this information to administer your participation in Apex Rewards targeted campaigns and facilitate your access to Apex Rewards partners’ offers. All the information is collected to facilitate Apex Rewards members by closely targeting them. We collect this information from our call centre service provider, and they are required to maintain the confidentiality and security of your personal information and to use it only in compliance with applicable privacy laws. The service provider is not authorized to use your information in any manner, other than to help us provide your information or as otherwise required by law.
Social media platforms
You may choose to engage with our content on or through third-party social networking websites, plug-ins and applications. If you choose to do so, you may allow us to have access to certain information associated with your social media account (such as name, username, email address, profile picture, and gender information) to receive our content or as a requirement of the operation of the website, plug-in or application.
Sharing Your Information :
We do not sell, trade, or rent your personal information to third parties for their marketing purposes. However, we may share your information with trusted service providers and partners who assist us in operating our business, such as payment processors, shipping companies, and marketing agencies. These third parties are required to maintain the confidentiality and security of your information.
1. Opt-Out: You can unsubscribe from marketing communications at any time by following the instructions provided in the emails you receive or by contacting us directly.
2. Access and Correction: You can request access to your personal information and update or correct inaccuracies by contacting our customer service.
3. Cookies: You can manage cookie preferences through your browser settings.
Your privacy is important to us. We ensure practical administrative, technical, and physical safeguards in an effort to protect against the loss, theft, unauthorized access, use, modification, and disclosure of personal information in our custody and control. Our measures to safeguard personal information in our custody and control include providing access to personal information only to employees and authorized service providers who require such information for the purposes described in this privacy and security policy. To provide you with an increased level of security, online access to certain personal information may be protected with a password you create. We strongly recommend that you do not disclose your password to anyone. We will never ask you for your password in any unsolicited communication.
Our Website is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.